Two Essential Digital Marketing Trends for Travel Companies

photo-1446410320700-66a291be8daaWith so many changes currently taking place in the digital marketing landscape, it can be difficult to keep up with every trend – discerning which ones have staying power and, more importantly, which ones are actually relevant to your business. If you work in the travel industry, then two things will probably ring true for you: firstly you are busier than most other professionals out there and secondly, the personal touch goes a long way with your customers. Holidays and travelling is a special time in people’s lives and knowing that their travel company has paid attention to their personal details is vitally important at every touch point the customer has with your brand. Continue reading